What are the opening times?
The Beatles Story is open every day, Monday – Sunday but is closed on Christmas Day, December 25 and Boxing Day, December 26 (see here for Christmas Opening Hours). The Pier Head site is also closed on New Year's Day.
Summer Opening Hours (April 1 to October 31):
- Albert Dock: 09:00 to 19:00 (last admission 18:00)
- Pier Head: 09:00 to 19:00 (last admission 18:00)
Winter Opening Hours (November 1 to March 31):
- Albert Dock: 10:00 to 18:00 (last admission 17:00)
- Pier Head: 10:00 to 18:00 (last admission 17:00)
How much is admission to the Beatles Story and what is included:The Beatles Story Ticket (incl. the Beatles Story exhibition and Discovery Zone at the Albert Dock and the British Invasion exhibition, Fab 4D Experience and Hidden Gallery at the Pier Head)
- Adults: £14.95
- Concession (students with valid NUS card/senior citizens 60 plus): £11.50
- Children aged 5-16 years: £9.00
(Please note all rates are subject to change). Family Saver tickets are also available and children under the age of 5 are free of charge.
We offer a discount on admission rates for groups of 10 or more people.
Do I need to book my ticket in advance?
Tickets can be purchased in advance online (before 12 midnight the day prior to your visit) and will allow visitors to gain a priority lane entry to the exhibition. This is highly recommended, as during our peak season, queues can be expected. Customers with pre-booked tickets will be able to access the pre-booked queue at the main entrance on arrival to enable their priority lane admission. Alternatively, tickets can be purchased at the admission desks at both sites on the day and customers should join the admissions queue at the main entrance. Special discounts are also available for pre-booked groups of 10 or more people.
How do I book in my group?
To make a group booking email firstname.lastname@example.org. Alternatively, please call Charlotte Martin on 0151 709 1963 (Ext 220).
How long does a visit to the Beatles Story take?
We want you to enjoy the whole Beatles Story experience. It can take anything from 1-3 hours to go round the main exhibition however the average visitor takes approximately an hour and a half. Please allow some time and the end of your visit to relax in our Beatles-themed Fab4 cafe and to explore our Fab4 Souvenir Store.
Please note, the Fab 4D show runs every 20 minutes.
Please find below a sample itinerary to help you plan your visit:
Up to 2 hours for the main Beatles Story exhibition at the Albert Dock
30 mins fun in the Discovery Zone
40 mins for lunch or coffee in the Fab4 cafe
5 min shuttle bus or 10 min walk to Pier Head
20 mins to experience the magical Fab4D
1 hour to explore the British Invasion exhibition at Pier Head
30 minutes to browse the Fab4Store
Do you offer student or OAP discount?
Students who present a valid student ID card or senior citizens (60 plus) who offer proof of age are eligible for the concessionary rate.
Do carers get in free of charge?
Yes, carers get in free of charge with production of valid ID.
Is there a shop to purchase souvenirs of my visit?
With two branches of the Fab4 Store, one on each site, you’ll be sure to find something to remind you of your visit. There’s something available to suit all budgets from t-shirts, posters and books to unique gifts and limited edition merchandise. We also have a Beatles Souvenir book which is available at the Admissions desk for a cost of £2.50 (group discounts available). You can also find the Fab4 Store online here.
What languages are available on the audio guides?
We have 10 languages available on audio, including English, Spanish, German, French, Italian, Russian, Japanese, Polish, Mandarin and Brazillian Portuguese.
Is the Beatles Story Accessible?
The Beatles Story is fully accessible for guests with wheelchairs, pushchairs and hearing loops. Large print guides are available on request and guide dogs are permitted in all areas except The Fab4D Experience. To view our full Accessibility Statement please see the attached document at the bottom of this page.
How do I get from one site to another?
The Beatles Story's Albert Dock and Pier Head sites are situated within 10 minutes walking distance from each other, and we reccommend that our guests walk alongside the iconic River Mersey waterfront to complete this journey. The attached map, at the bottom of this page, is the perfect resource to help you complete this journey.
Is the Beatles Story entertaining for kids?
The Beatles Story now features on the National Curriculum so the Beatles Story provides an educational yet fun day out for all the family. We have a Discovery Zone with regular workshops and fun interactive activities. Also on our second site at the Pier Head a must visit for all families is our Fab4D experience, a groovy trip through the music of the Beatles using 3D computer generated animation and special effects! Find out more on the Fab 4D page in Our Attractions.
Is there car parking?
There is no designated parking at The Beatles Story, however parking is available at the Albert Dock opposite our main entrance. Parking is also available at the Liverpool Echo Arena and there are pay and display bays opposite The Beatles Story at the Pier Head.
Is there space for coach parking?
The Albert Dock has designated coach short-stay pick-up/drop-off points located at the stops on Salthouse Quay, near Albert Gate (close to the Pump House public house), and at Gower Street. For longer stays, the nearest coach park is a 24-hour pay and display coach parking area located at the nearby King's Waterfront, adjacent to the Arena and Convention Centre (ACC) Liverpool.
For more information about Liverpool’s Coach Welcome scheme and coach parking in Liverpool see our Travel Trade pages. You can find a link to our coach parking map at the bottom of this page.
Do you have any catering on site?
The Beatles Story includes a Fab4 cafe at both sites which is open all year round (apart from December 25 and 26) and is the perfect place to relax and re-fuel before continuing with your journey. With free WIFI access, it is also the ideal venue for a business meeting.
At the Pier Head, there is a Fab4 café serving a range of coffees, sandwiches and pastries.
In addition to The Beatles Story exhibition itself there are a number of bars, restaurants and cafes on the Albert Dock to suit all budgets, find out more on our Albert Dock page or visit the website here.
Is the Beatles Story available for hire?
Whether you want to impress clients with a cocktail reception or product launch, entertain delegates with a dinner dance or reward employees with a private viewing of the exhibition, The Beatles Story can provide the perfect corporate package. We also have a civil Wedding licence and are available to hire for Weddings, Civil Ceremonies and Renewal of Vows. Find out more details on our Venue Hire page.
Is it possible to take photographs inside the exhibition?
Yes, you are allowed to take photographs inside the main Beatles Story exhibition. For more information on filming rights, please contact us in advance.
How old do you have to be to come to the Beatles Story?
We accommodate all ages at the Beatles Story but if you are aged under 16 then you must accompanied by an adult.
Can I use TESCO Club Card 'Days Out' Vouchers at The Beatles Story?
You can redeem your TESCO 'Days Out' Vouchers against admission for the Beatles Story ticket (not valid on combination tickets or with any other discount).
What else is there to do in Liverpool?
To make the most of your visit to Liverpool, there are a wealth of further attractions to enjoy from museums, restaurants, bars and cafes.
The Merseytravel family incorporates the Beatles Story, Mersey Ferries, Spaceport, U-Boat Story and Mersey Tunnel Tours. While you're in Liverpool, why not make time to see another of these fantastic attractions. For more information call 0151 330 1000.
The Albert Dock is home to Tate Liverpool, Merseyside Maritime Museum, the International Slavery Museum and an abundance of unique shops, bars and restaurants. For more information about the Albert Dock please click here.
For more information on Liverpool go to www.visitliverpool.com.
Can the Beatles Story value my memorabilia?
If you are looking to get your Beatles memorabilia valued we recommend that you contact Tracks, a specialist we work with often on 0125 726 9726 or visit their site www.tracks.co.uk.
If you have any further enquiries or are interested in loaning your memorabilia to The Beatles Story please contact us at email@example.com.
It's quick and easy to buy your tickets online, so why not book your tickets in advance today?
Excellent Group rates available for groups of 10+ people. Click here for more information.